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Regional Product Manager, Hemophilia, South China

応募 後で応募 求人ID R0012003 掲載日 09/10/2019 Location:Guangzhou, China

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Job Description

Purpose

To serve as a regional marketing expert, who will drive the regional business by developing tailored, integrated plans, and coordinating cross-functionally and leveraging resources to build up COE and KAM plans.

Responsibilities

  • Develop and execute regional plan: (1) interpret central marketing strategies and adapt to a local plan, and (2) design and implement tailored regional plan.
  • Customize KAM plan.
  • Develop support for COE and leverage cross-functional resource: leverage cross-function resource to support KA management and assist to build up Center of Excellence.
  • Regional KOL management: drive customer participation and connectivity to the brand or the organization  through differentiated services or interactions, with particular attention to regional opinion leaders.
  • Develop and support patient education program content: leverage marketing strategy to develop content and HCP speaker support for Patient Education programs.
  • Manage sales team training within the assigned region: regular sales training for marketing excellence.

Qualifications

Must have:

  • Relevant university degree in Science, Engineering or Pharmacy.
  • At least 3 years of sales experience in big pharma.

Desirable:

  • Business qualification e.g. MBA.
  • Specialty care promotions experience in a multinational pharmaceutical company.
  • At least 1 year of local marketing work experience in a pharmaceutical company.
  • Experience with orphan or niche medicines.

Locations

Guangzhou, China

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

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