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Marketing Director -Ninlaro

応募 後で応募 求人ID R0009914 掲載日 06/29/2019 Location:Shanghai, China

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Job Description

OBJECTIVE:

Leads a franchise/therapeutic area (TA) marketing team.

  • Develop franchise and brand strategies and plans in short term and long term
  • Manage the implementation of marketing plan and initiatives
  • Build up Onco(Hematology) portfolio strategies and manage BD & NPP (new product planning) projects and initiatives;
  • Lead Onco(Hematology)  marketing team and develop/retain talents;
  • Lead and manage future new product launch
  • Manage and control A&P budget to be effective and efficient within financial plan;
  • Communication and collaboration with sales team and medical, SFE, BD, KA, commercial MA, RA etc.
  • Compliance with applicable policies, procedures and other regulations

ACCOUNTABILITIES / KPI: 

  • Leads a team of marketing managers and product managers & project mgr.
  • Establish, manage, coordinate and evaluate brand strategy & plans, category A&P budgets, related to the Takeda strategy.
  • Ensure high quality execution of agreed tactical plans in the region via local marketing & sales team.
  • Own strategy setting for brands (in-market and pipeline) and develop commercial business cases for new products in cooperation with New Products Manager.
  • Closely monitor performance of in-market products per region and establish action plans when results fall short of planned objectives
  • Ensure top quality and timely preparation of new launches according to Takeda New Product Launches guidelines & standards
  • Oversee category market research initiatives as part of brand plans and anticipate market reactions / changes 
  • Find new business opportunities and support BD team in Onco partnering
  • Ensure high standard on-boarding (new category employees), career planning and training / development to constantly improve marketing capabilities
  • Manages Onco category and others budgets
  • Coach and provide guidance to the staff to be compliant

Required Skills:

  • Level of Education: Bachelor degree or above, preferably in business or marketing
  • Working experience in relevant field: 10+ years marketing and / or sales experiences within pharmaceutical industry,5+ years at marketing manager level leading marketing team (>8HC)
  • Professional Knowledge and Skills:
  •  a)        Professional knowledge, and competences on pharmaceutical marketing strategy and operation;
  • b)        leadership: competence and skills on leading and developing marketing team and people
  • c)        Strong business orientation, good business sense, and ability to think out of box utilizing science to create competitive advantage;
  • d)        Excellent teamwork and interpersonal skills;
  • e)        Excellent presentation and communication skills;
  • f)         Fluency in English (both verbal & written);
  • g) Office software operation skills.

Locations

Shanghai, China

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

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